Show / Industry News


Posted on 4/10/2013 by Natasha Davis

Las Vegas, Nevada – April 10, 2013 - Artist Jodi Pedri and Writer Tonja Steel, the duo behind the successful Working Girls brand, will be exhibiting for the first time at the annual SURTEX show held in the Javit’s Convention Center in New York, May 19-21, 2013. The pair will debut their new everyday humor collections for both their Working Girls brand and One of a Kind Girls brand.

In 2012 the company expanded on several licenses including calendars with Graphique de France, national card line with Leanin’ Tree, Holiday ornaments and cards with C.R. Gibson, Mother of the Year Gift book with Willow Creek Press, and an extensive collection of glassware, tabletop and canvas items with They Jay Company.

“We are very excited to be showcasing our designs at SURTEX and are looking to expand into new areas such as textiles, fabrics, crafts, melamine, and giftables” said Artist Tonja Steel.

Despite never attending SURTEX, the Working Girls have already signed one licensing agreement as a result of the SURTEX website. “We were recently contacted by Dale Ver Voot who found us on the SURTEX site this year. We were asked to create a line of checks for Check Advantage. The project came together so quickly we are already in production with 24 styles. It’s a real testament to the quality of people that SURTEX attracts” said Jodi Pedri.

The Working Girls Design team is now taking appointments and will be located at booth #659.

About Working Girls Design, Inc

Working Girls Design, Inc is a full service design and product development company with several industry leading art licenses. Created by artist Jodi Pedri and writer Tonja Steel, the pair have developed the Working Girl Brand and One of a King Girls brand with licenses in several categories including gift, stationary, calendars, pajamas, tabletop, gift books and national card line. These collections chronicle the life of women. From pregnancy, marriage, menopause, raising teenagers, divorce or widowhood, no subject is left untouched. In addition to their brands, the pair routinely consult with manufacturer’s on sourcing, branding, packaging and how to improve product sales through art licensing. To follow their adventures visit For questions about this press release please contact