Marketing information for the 2009 Show will be posted as soon as it becomes available. Please check back for details. You may review the 2008 Marketing Manual (below) as a reference, however be aware this is past information and is provided as a reference only.
GLM provides you with direct access to customizable creative postcards, access to the SURTEX® 2008 attendee list and full mailing services to drive traffic to your booth and increase your show results.
How It Works:
Log on to www.glmshows.com/center and enter the Exhibitor Center using your customer login and password. Then select our Customized Direct Mail web page where you can:
- Order a list of SURTEX 2008 attendee contacts you want to target.
Select geographically by state and/or business categories. Labels are provided in pressure sensitive format only, and are for one-time use. Your labels will be sent to a bonded mail-house of your choice, or choose our vendor, Magjak. They will not be sent to the exhibitor. Cost: .20 per label
- Order customized postcards.
Our program allows you to choose one of two sizes: 5”x8” or 4”x6” You then upload your own design/artwork to the template, add your own copy and headline. Magjak will handle the mailing for you. Cost:
| Card Size |
Printing |
Postage |
Total Per Card |
| 4.25 x 6 |
$0.40 each |
$0.26 each |
$0.66 each |
| 5 x 8 |
$0.45 |
$0.41 |
$0.86 |
Approval Criteria:
Attendee Mailing Labels
It is important that you understand and adhere to our guidelines for the swift processing of your customized postcards and attendee mailing lists.
GLM will release attendee mailing labels only after your mail piece has been approved (see below for criteria).
If you plan to produce your own mailer, a proof of the mailing piece must be sent to GLM for approval. Please be sure to do this PRIOR to printing your piece. Labels will not be released without approval from the Show Team.
Customized Postcards
If you take advantage of our customized postcards, our vendor, Magjak, will send your proof to the SURTEX Show Team for review. Once we review the proof, we will either approve it, or advise you of edits to be made in order to receive approval.
Criteria for customized postcard offer and mailing list usage:
- Mailing piece must promote your presence at the SURTEX®2008 Show , and must include:
Show name, with registered trademark®: SURTEX®
- Your mail piece must not reference any other trade show
Please contact Alessia Adler with any questions, by email at Alessia_Adler@glmshows.com, or by phone at (914) 421-3226.
|